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If you don’t know what makes you different then how will your customers? Many entrepreneurs waste their time trying to create a business in an area where there are already established products. They seem to think that just by being better, quicker and/or cheaper they can build a sustainable business. […]

How to stand out in a cluttered market?


            If you Repair the Leaks Customers will come! Most business owners believe that the single key to a successful and profitable small business is their ability to generate a substantial number of new leads for their business. “My business would be humming if I […]

7 Reasons Your Business is Leaking Profits right now!




Here at ABC we like tools and gadgets that can make our lives easier.  Soooo, here’s one from Rich Schefren from Strategic Profits.  It’s an awesome dictonary/ thesaurus tool.   Visuwords.

Visuwords ™ – Cool Tool









One of my favorite subjects is “no-brainer” marketing.  I call it no brainer because even though it is fundamentally easy, so many business owners simple DO NOT DO IT!  Now there are internet gurus out there that will tell you that the attention paradigm has shifted, that the consumer wants […]

AIDA – No…not the opera, it’s a marketing strategy!